Alma Mater is an online brand for customized merchandise and alumni memorabilia for schools, colleges and companies. The core products which Alma Mater specializes in are t-shirts, sweatshirts, pullovers, bulk custom printed t-shirts, hoodies and personalized gifts.
- Our client is a large merchandising company in India serving its mercantile customers for more than two decades. NetiApps developed a state-of-the-art Customer Relation Management application to replace the earlier group of discrepant applications for the client's customer management.
- Creation of Custom fields and Blocks spread across three different modules.
- Involved Building and managing over 20 Roles.
- Mail manager Configuration with IMAP to ease feasibility of accessing emails.
- Custom data buckets created accross various roles and profiles to ease out data sorting.
- Programming of 70 event triggers and Workflows to ease out data transfer between different departments automatically.
- Third Party SMS integration and sending out appropiriate sms on each event trigger.
- Integrating third party Inventory Solution to make inventory process smooth and managable.
- Magento integration to effeciently take care of those enquires coming through Magento customers..
- Optimising the server security to keep check over spam mails .
- The Vtiger CRM was well suited for this application, customizing the themes, login and other screens as per Client requirement.
- Profiles, Roles and Groups based on the department and Hierarchy.
- Workflows and event triggers for movement of data across various departments. Implemented as per the requirement
- Third party SMS Integration achieved successfully adding an extra bit of flavour for communicating the Order Cycle.
- Optimising the Application and MySql queries for speed concerns and caching the pages by server.
- Integrated Magento with our system using API's to ease out communication between these two entity systems. This allows the new enquiries/orders created onto Magento, to be automatically feeded to our CRM System, thus avoiding any data loss and extra human effort.
- Integrated a third party Inventory Solution to carry out order processing simultaneously while marinating a track of various inventory parameter. This helps both systems function independently, yet communicating with each other at various levels to ease out the order processing collaboratively.
A fully fledged CRM comprising various features was implemented successfully. Provided features are :
- Magento Integration
- Efficient Movement of data across various departments based on multiple workflow parameters.
- Custom data buckets to ease out data sorting.
- SMS triggers to enhance communication between different departments..
- Mail manager IMAP support to read all mails into the inbox, thus making email access a simpler than ever process.
- Third party Inventory System Integration, encouraging cross-platform communication, enhancing a smooth and reliable order processing mechanism..
- A fully fledged system capable of handling complex calculation while creating and generating invoices, enquires & work-orders.